Make Your Move

Developed as part of a customer rewards sweepstakes campaign, this interactive game had current DIRECTV subscribers attacking and sacking the quarterback for a chance to win a classic Packard car, cash, TV's, iPod's and of course, free access to the greatest NFL football programming package known to fan - NFL Sunday Ticket.

I helped conceptualize the project, wrote the game dialogue and produced marketing communications to showcase the sweepstakes.

Copywriter and Producer
New York
2006

Sunday Ticket SuperFan

For this year's programming package campaign, I developed web content and advertising to showcase why Sunday Ticket is the only way to be a fan.

Copywriter
New York
2006

Sports Programming Packages

DIRECTV offers the best in international sports action. I wrote website, email and interactive advertising copy for each programming package.

Copywriter
New York
2006